{"product_id":"widi-care-juba-transicao-fortifying-mask","title":"Juba Transição Fortifying Mask","description":"\u003cdiv class=\"cb-pdp\"\u003e\n \u003cp class=\"cb-sub\"\u003e\u003cem\u003eWidi Care\u003c\/em\u003e\u003c\/p\u003e\n \u003cp\u003e\u003cstrong\u003eStrength and nourishment for the transition: the Juba Transição mask brings carob seed extract and soy protein for strength and anti-breakage, with tucumã and quinoa butters and tamanu oil for deep nourishment and a satin shine, in 5 to 10 minutes, from a 500g pot.\u003c\/strong\u003e\u003c\/p\u003e\n \u003cp\u003eWidi Care is a hair-care brand from Rio de Janeiro, founded in 2009 by Simone Braga: it started in the city's salons and moved into Brazilian bathrooms in 2016 with its home-care lines, all made in the brand's own factory. Its best-known line is Juba (\"mane\"), the curly and coily range whose product names are little instructions in Portuguese: Higienizando a Juba (cleansing the mane), Encaracolando a Juba (curling the mane), Modelando a Juba (shaping the mane). Juba Transição is the line for \u003cem\u003etransição capilar\u003c\/em\u003e, the \"hair transition\": growing out relaxed or straightened hair and letting the natural texture back in. It is a long process, with two textures on the same head, and the line is built around strengthening: carob seed extract with hydrolysed soy protein, tamanu (Calophyllum) seed oil, lavender extract, wild-cinnamon seed extract and quinoa butter.\u003c\/p\u003e\n \u003cp\u003eThe mask is the treatment step of the line: a high concentration of plant ingredients for hair that is dry and breaks, with a mass-replenishing, anti-breakage action. Tucumã butter, shea and quinoa butters and tamanu oil give the nourishment; carob seed extract and hydrolysed soy protein the strength. The result is fuller-feeling, nourished hair with elasticity and less frizz.\u003c\/p\u003e\n\n \u003ch3\u003eWhy you'll love it\u003c\/h3\u003e\n \u003cul\u003e\n \u003cli\u003eHelps reduce breakage in fragile hair\u003c\/li\u003e\n \u003cli\u003eDeep nourishment and a satin shine\u003c\/li\u003e\n \u003cli\u003eElasticity and frizz control\u003c\/li\u003e\n \u003cli\u003eWorks in 5 to 10 minutes\u003c\/li\u003e\n \u003c\/ul\u003e\n\n \u003ch3\u003eKey ingredients\u003c\/h3\u003e\n \u003cul\u003e\n \u003cli\u003e\n\u003cstrong\u003eCarob seed extract and hydrolysed soy protein\u003c\/strong\u003e – a strengthening pair, for hair that breaks.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eTucumã butter\u003c\/strong\u003e – an Amazonian palm butter for softness. \u003ca href=\"\/pages\/brazilian-ingredients#tucuma\"\u003eDiscover tucumã ↗\u003c\/a\u003e\n\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eTamanu seed oil (Calophyllum inophyllum)\u003c\/strong\u003e – a rich oil for dry, fragile hair.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eQuinoa butter\u003c\/strong\u003e – helps strengthen and reduce frizz.\u003c\/li\u003e\n \u003c\/ul\u003e\n\n \u003ch3\u003eHow to use\u003c\/h3\u003e\n \u003col\u003e\n \u003cli\u003eAfter the Transição shampoo, squeeze out the excess water.\u003c\/li\u003e\n \u003cli\u003eApply enough mask to coat the hair, working it through each section.\u003c\/li\u003e\n \u003cli\u003eLeave for 5 to 10 minutes and rinse.\u003c\/li\u003e\n \u003cli\u003eFollow with the Transição conditioner if you like.\u003c\/li\u003e\n \u003c\/ol\u003e\n\n \u003ch3\u003eYour Brazilian hair schedule\u003c\/h3\u003e\n \u003cp\u003eThe Brazilian \u003cem\u003ecronograma capilar\u003c\/em\u003e rotates three treatments: hydration, nutrition and reconstruction. Widi Care positions this mask as a \u003cstrong\u003eStrengthening\u003c\/strong\u003e treatment with nourishment: use it weekly during the transition, alternating with a hydration mask if hair feels dry.\u003c\/p\u003e\n\n \u003ch3\u003eWho it's for\u003c\/h3\u003e\n \u003cp\u003eFor hair in transition, bleached or heat-damaged hair and any hair that breaks, of all curl patterns, on the strengthening day of the schedule.\u003c\/p\u003e\n\n \u003ch3\u003eProduct details\u003c\/h3\u003e\n \u003cul\u003e\n \u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e Widi Care · \u003cstrong\u003eLine:\u003c\/strong\u003e Juba Transição\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 500g\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eHair schedule:\u003c\/strong\u003e Strengthening\u003c\/li\u003e\n \u003cli\u003e\u003cstrong\u003eVegan and not tested on animals\u003c\/strong\u003e\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eFull ingredient list:\u003c\/strong\u003e Aqua, Cetearyl Alcohol, Cetrimonium Chloride, PEG-90m, Isoamyl Laurate and Helianthus Annuus Seed Oil, Orbignya Oleifera Seed Oil, Cetearyl Alcohol and Behentrimonium Methosulfate, Propylene Glycol, Butyrospermum Parkii (shea) Butter, Isopropyl Myristate, Astrocaryum Vulgare Kernel Oil and Tocopherol, Phenoxyethanol and Caprylyl Glycol, BHT, Disodium EDTA, Citric Acid, Shea Butter Glycerides and Chenopodium Quinoa Extract, Glycerin, Ceratonia Siliqua Seed Extract, Hydrolyzed Soy Protein, Zea Mays Starch, Polyquaternium-16, Sodium Benzoate, Potassium Sorbate, Polyquaternium-7, Guar Hydroxypropyltrimonium Chloride, Linum Usitatissimum Seed Oil, Calophyllum Inophyllum Seed Oil, Lavandula Angustifolia Flower Extract, Croton Gratissimus Seed Extract, Fragrance (parfum), Linalool, Limonene, Alpha-Isomethyl Ionone, Benzyl Salicylate, Hexyl Cinnamal, Citronellol, Geraniol, Hydroxycitronellal, Cinnamyl Alcohol, Eugenol, Benzyl Benzoate, Benzyl Alcohol, Cinnamal. Formulas may be updated by the brand; the list on your pack is the reference.\u003c\/li\u003e\n \u003cli\u003eFor external use only. Avoid contact with the eyes; keep out of reach of children.\u003c\/li\u003e\n \u003c\/ul\u003e\n\n \u003ch3\u003eFrequently asked questions\u003c\/h3\u003e\n \u003cp\u003e\u003cstrong\u003eHow often should I use it?\u003c\/strong\u003e\u003cbr\u003eOnce a week during the transition; every two weeks once your hair feels stronger.\u003c\/p\u003e\n \u003cp\u003e\u003cstrong\u003eDoes it make hair grow?\u003c\/strong\u003e\u003cbr\u003eHair grows from the scalp at its own pace; what this line does is strengthen the hair and help it keep the length it grows, by reducing breakage.\u003c\/p\u003e\n \u003cp\u003e\u003cstrong\u003eIs it silicone-free?\u003c\/strong\u003e\u003cbr\u003eYes. There are no silicones in the formula, so it rinses out easily with a gentle shampoo and suits routines that avoid silicones.\u003c\/p\u003e\n \u003cp class=\"cb-disclaimer\"\u003e\u003cem\u003eDisclaimer:\u003c\/em\u003e For external use only. Patch test before use and discontinue use if irritation occurs. Individual results may vary. Product packaging is labelled in Portuguese; the instructions and ingredient information are on this page, in English. Our products are sourced in Brazil, in the brands' original packaging, and are regularised with ANVISA (Agência Nacional de Vigilância Sanitária), Brazil's national health authority, under the applicable framework for each product category. See our full \u003ca href=\"\/pages\/disclaimers\"\u003eDisclaimers \u0026amp; Important Information\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e\n","brand":"Widi Care","offers":[{"title":"Default Title","offer_id":67654237585635,"sku":"CV-00477","price":48.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0803\/1318\/8579\/files\/CV-00477_00_produto.jpg?v=1791568825","url":"https:\/\/calorbrazil.com\/products\/widi-care-juba-transicao-fortifying-mask","provider":"Calor Brazil","version":"1.0","type":"link"}